With a passion for the ‘golden era’ of sneaker manufacture during the 1970s and 80s, Asahi produce footwear that respects past achievements, while gently advancing the craft. Using the world’s finest vulcanised shoe making processes, direct from the Japanese sneaker production capital Kurume, the products exhibit an unclouded and clean approach. Rather than stab you in the eyes with course and florid ornamentation, Asahi’s products whisper their good taste through soft taped detail, sympathetic natural tones and premium materials.
For those looking for footwear that sighs rather than shouts, Asahi is a fine choice. Substantial enough to go on frequent rotation, while sharp enough to offer an effective punctuation to denim, cotton or wool trousers.